![YouGov CPS](https://gfk-prod.imgix.net/Day%201%20-%20Press%20release%201%20(4).png?w=860&h=482&q=60&auto=format&auto=compress&fit=clip)
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CPS GfK
We pride ourselves in 60 years helping the world’s most recognised FMCG and retail brands to plan, track and activate their product, promotion and retail strategies with agility, speed and total certainty.
Providing key information on who buys what, where, how much, how often and why (not). With our high-quality, uninterrupted data, consultancy and expertise, we help our clients deliver superior customer experiences at every stage of the shopper journey. We do this with consultancy, expertise and access to our secure, living source of consumer data, built upon a loyal, ever-growing number of panel members.
We observe shopper behaviour overtime, across all different shopping locations, allowing us to measure their footprint and provide our clients with a broad and in-depth view of their motivations, behaviours and patterns, past present and future
132,000 households
18mio
2.5mio
18 countries
over 100 shopper KPIs
Meet our Leaders
![Stefan-1](https://gfk-prod.imgix.net/Stefan-1.jpg?w=860&h=482&q=60&auto=format&auto=compress&fit=crop&crop=faces)
Stefan Heremans
President
CPS GfK
![Thomas](https://gfk-prod.imgix.net/Thomas.jpg?w=860&h=482&q=60&auto=format&auto=compress&fit=crop&crop=faces)
Thomas Richter
VP Finance
CPS GfK
![Matthias](https://gfk-prod.imgix.net/Matthias.jpg?w=860&h=482&q=60&auto=format&auto=compress&fit=crop&crop=faces)
Matthias Gross
VP Sales
CPS GfK
![Jan](https://gfk-prod.imgix.net/Jan.jpg?w=860&h=482&q=60&auto=format&auto=compress&fit=crop&crop=faces)
Jan-Fredrik Stahlbock
VP Advanced Analytics
CPS GfK
![LennekeSchils_NewBG](https://gfk-prod.imgix.net/LennekeSchils_NewBG.jpg?w=860&h=482&q=60&auto=format&auto=compress&fit=crop&crop=faces)
Lenneke Schils
Global Insights Director
CPS GfK
Jo-Anne King
VP Marketing (Interim)
CPS GfK
![Jürgen](https://gfk-prod.imgix.net/J%C3%BCrgen.jpg?w=860&h=482&q=60&auto=format&auto=compress&fit=crop&crop=faces)
Jürgen Christmann
VP Customer Success
CPS GfK
![Justus](https://gfk-prod.imgix.net/Justus.jpg?w=860&h=482&q=60&auto=format&auto=compress&fit=crop&crop=faces)
Justus Gentner
VP Operations
CPS GfK
![RuthJapp_NewBG](https://gfk-prod.imgix.net/RuthJapp_NewBG.jpg?w=860&h=482&q=60&auto=format&auto=compress&fit=clip)
Ruth Japp
Head of PMO
CPS GfK
![Werner-1](https://gfk-prod.imgix.net/Werner-1.jpg?w=860&h=482&q=60&auto=format&auto=compress&fit=crop&crop=faces)
Werner Leissner
VP Technology
CPS GfK
![KatjaChristmann_NewBG](https://gfk-prod.imgix.net/KatjaChristmann_NewBG.jpg?w=860&h=482&q=60&auto=format&auto=compress&fit=clip)